MB Private

Brand Identity


Marcom Design
MB Bank

MB Bank was one of the first banks in Vietnam to launch eKYC – a service wherein their customers’ identities are verified online through biometrics without in-person meetings. As a partner of MB Bank, we were glad to have made contributions towards this MB’s marketing campaign of eKYC via our fresh-modern-unique designs.

Stemming from the convenience of this eKYC, we came up with an idea of users’ presence in different contexts such as chilling at home, having a break when exercising, walking on the streets, or even camping. Therefore, emphasizing the benefits of this service – fast register, at anywhere, 100% online right on MB Bank App.

Besides the main art style of 3D render, we also used 2D and images to not only create a sense of familiarity and friendliness but also bring the resonance of a modern technological life into the artwork. Also, to embody MB Bank’s youthful and dynamic spirit, we decided to develop the color scheme based on the brand’s colors.



MB Bank


Behance Branding Gallery

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Scope of work

Key visual design