Toyota Boshoku Calendar


Print production
Toyota Boshoku

Being inspired by Sumo which is Japan’s national sport and one of the oldest ones in the world. This is Japanese pride that represents their brilliant culture.

The calendar shares stories of sumo wrestlers’ daily lives. Starting from when they wake up to the practice, combat activities, pre-match ceremony, and their clothing, hairstyle… Therefore, express their energy, manner, and quintessence which are such a metaphoric for Toyota Boshoku brand spirits and culture.

Each page depicted an imprinting activity by the natural hand drawing style, interweaving with elegant colours that convey the Japanese spirits in a distinct way.



Toyota Boshoku

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Scope of work

Ideation, content creating, print production